Energybet are a newish UK licensed betting site and the sports arm of Energycasino. If you haven’t heard of Energycasino they have been around since 2012, generating in a very short space of time a great reputation for rewarding users with huge payout rates and one of the best loyalty schemes.
A lot of expectation then for the new online bookmaker, and so far they have not disappointed. This generosity with margins is backed up by the large range of sports on offer which includes all the classics alongside a suite of more unusual sports, eSports, and specials.
Powered by Betcontruct software, the betting site is sleek and well designed, but most importantly well stocked with thousands of markets available in around 50 different sports and special markets. For betting market variety in particular there are few new UK sports books that can match them at the moment.
The Energy Points program is great value too, with a huge range of bonuses and merchandise available in the shop. It is rare to get points for sports betting so this makes a nice addition.
Promotions and Loyalty
Regardless of what you might be buying, it’s always nice to feel like you are getting a bit more than you paid for or a cheeky discount here and there, and it’s no different in the gambling industry.
Energybet are an excellent company for people who like to bag a bargain because they always have so many promotions listed on their site.
These are shared out fairly equally between the sportsbook and the casino, although the casino probably edges it which makes sense when you remember that it the sportsbook came into being after the casino.
Typical promotions for sports bettors might include acca insurance offers, goalless draw stake refunds, and Energyboost’s which add to an already successful bet. There are also Energised odds (odds boosts to you and me), although these tend to me more sporadic – you might get a few each day.
If you are more of a casino player you could enjoy free spins, re-load bonuses, and developer specific promotions too.
It’s not just promotions that add extra value here though, Energybet also have a great reward scheme called Energy Points.
There’s nothing unusual in the way that it works; play games or make bets and earn Energy Points, these points can then be spent in the Energy shop. The fact that it takes into account activity site wide rather than just in the casino, for example, is fantastic, but the real difference is the prizes on display.
You can buy from as little as 10 Energy spins if you don’t have much to spend, or you can save up for goodies like t-shirts, sunglasses, watches – even a cruise.
Or you could go for the Energy Girls calendar. Did I not mention the Energy Girls? They are the brand’s ambassadors and have names like Karolina, Ola, and Kasia. They enjoy drinking in bars while not wearing all that much, and then having people take photograph’s of them.
It’s genuinely impressive to see a sportsbook with so few years under its belt offer so many markets to its customers.
If you include all of the different ssports options – Energybet are pretty god for esports – there are almost 50 different betting categories to look through.
Of course the most popular sports categories have the greatest market depth, and the amount that is available is guided by wat is going on in the sporting calendar at the time, but you can see below what sort of numbers you might be looking at on an average Monday lunch time:
|Sport Category||# of Events|
Another thing that this table shows is the diversity of the different sports that are covered. It’s just a snapshot, not the whole list, but you can see that there are some sports you won’t find even at some of the bigger bookies.
Energybet’s eclectic mix of betting markets makes it an interesting place to explore as well as somewhere you can rely on to cover the popular markets in depth. It should be pointed out, however, that horse and greyhound racing are not available here, it’s not a traditional sort of bookie in any way shape or form.
Just as important as market range is market depth.
Using football as an example, the 1008 events listed in the table above were made up of fixtures from almost 60 different countries from throughout Europe and reaching as far and wide as South Africa, Israel, and Serbia.
A typical Premier League fixture will have anywhere between 250 and 300+ betting options covering all of the usual’s plus loads of specials and Asian markets.
You will see far fewer markets in most other sports but this is the norm, and at around 25 for an ATP Challenger tennis match or an NBA basketball game you can’t grumble.
Who Are Energybet?
The company started life as Energycasino, launching in 2012, and Energybet was established alongside the casino in 2016, gaining a licence to operate in the UK soon after. Both brands are owned and licenced under Probe Investments Limited based in Malta.
Despite being fairly new to the game Energycasino has achieved a lot already, due to having one of the highest payout rates (and therefore lowest profit margins) in the industry. There is no better way to get long term customer loyalty than by being honest and fair in your approach to your users, and I have to say they seem to be translating this into their sportsbook too. Energybet have very good basic odds and through the reward/loyalty scheme you are always getting a rebate that can be exchanged for bonuses, free bets or prizes.
This approach has rewarded them with 2.8 million customers worldwide, awards for both the casino and the sportsbook, and an operating revenue of more than £200 million. They have gained notoriety in the UK with the aid of sponsorship deals with Leyton Orient and Millwall, and although these are not top flight clubs it will not have come cheap.
In terms of personality it’s a bit of a mish mash. The fact that they have employed a cohort of attractive young female models to act as brand ambassadors feels a bit out of touch with modern times, but it does make them stand out.
Energybet are not the best option if you are looking for a massive one size fits all sports bookmaker, rather this is a great site for anyone looking for something fresh, new and different, and especially anyone who likes to play casino games alongside.
Features We Found
Those of you who like crunching the stats will enjoy the tool that Energybet provides for this purpose.
It’s got everything built into it and it looks fantastic too. Those of you who remember playing Championship Manager back in the day will have a good idea of what’s being described here.
Search by country, competition, date, sport – you can view past results, head to head comparisons, you can even load the most recent tweets by the teams/players involved.
It isn’t obvious from the title, but this is a blog of sorts.
This is broken down into Casino, Sports and Insider, with the first two being self explanatory and Insider covering all things Energy including deals, changes, etc.
The Sports section is great and updated fairly regularly with lots of betting previews, especially pertaining to clubs the site is currently sponsoring.
The other categories aren’t updated as regularly so it feels a bit half hearted.
Bet on the match as it happens for increased excitement and access to betting lines you can’t access pre-match.
The interface is well designed for the purpose and split between conference view, single view, and a live calendar.
In single view there isn’t as much additional content as there is at longer established sites, but there is a lot to bet on and cash out is fully available too, on desktop and mobile.
But you won’t find any live streaming, and the match tracker is good but not as readily available as I would have liked. Use the stats tool to enhance your live betting experience.
Must Try Harder
There’s a lot to love at Energybet but one area that certainly needs improvement is the performance of the site itself.
There are no issues with the design and layout, nor with the appearance, but the human brain processes information very quickly and so as you are zooming around the interface changing your mind and going backwards and forwards the site needs to be able to keep up.
Sadly, it sometimes can’t.
A lot of the functionality will give you no trouble, things like maximising and minimising bet types, but I got stuck switching between the time frames (1hr, 3hrs, 8hrs, 24hrs) when looking at the sports list a number of time. It’s a shame because this in itself is actually a pretty useful feature.
It can also be a bit ‘buggy’ sometimes. For example, when trying to load the virtual sports section of the site I was met with a message in Polish (I think) and a blank screen.
It shouldn’t be enough to frighten you away, it’s just something to be aware of.
You can see from the picture to right which payment provider are accepted at Energybet.
This bookie doesn’t only operate in the UK so be sware that some of the methods displayed might not be available in the country you live in.
There are plenty of them though so you shouldn’t struggle.
For a quick idea of payment terms see below:
|Deposit Min||Deposit Max||Withdrawal Min||Withdrawal Max|
|£10||Depends on Method||£20||£5,000 Unchecked|
So if you want to withdraw more the £5k it won’t be an instant process as it usually is, you will need to go through a few further checks. This isn’t usual for larger sums of money.
Be aware too that the first withdrawal each week is free of charge but subsequent withdrawals with cost £5, and they can also take up to 3 days to process withdrawal requests although they aim to be quicker than this.
All in all not bad. Accessible limits, decent enough terms, and plenty of payment options.