10Bet may not be as familiar to sports punters as some of the more established bookmakers who started life on the UK high street, but they are a solid and respected online sports betting firm who knows how to build a quality sportsbook and run a good offer.
This is a sports betting site I would recommend for more serious punters, those who like to bet at least weekly. This is because 10Bet are best at rewarding regular bettors with fantastic offers every week, alongside odds boosts and base level odds that in themselves command attention.
One of the best bookies in the world for football especially, they have a lot of unique features to enhance football betting, and being driven by SBTech they also have one of the easiest to use websites on any device.
Football (and other sports)
If you are a football bettor then 10Bet has to be in your portfolio. They cover 150 different football leagues for a start, and depth of market is astoundingly good. What’s more, the site is built on the SBTech platform so it’s a doddle to search through them and find something to bet on.
They tend to be among the first to publish odds pre-event, and those odds generally stand up to the competition too, with plenty of interesting bet types to play with. A lot of the promotions and features focus on football betting as well, so you will be fully tooled up each weekend.
For example, the Create Your Bet feature allows you to build acca’s from different matches and even markets from the same game; acca boosts are a regular occurrence too; Add2Bet allows you to… well, add another selection to a bet you have already made; pulse betting is like an adrenaline shot in the arm during a dull game.
You will find at least 120+ markets for a Premier League game, and they even cover youth and women’s leagues outside of the EU in some countries.
Although football is clearly the poster boy at 10Bet, there is still plenty more to bet on besides. You’ll find around 30 categories in total, including Muay Thai, floorball, futsal, American sports, and all the usual popular sports.
Horse racing is becoming more of a feature at 10Bet these days as well, with full UK and Ireland coverage plus the odd international. Plus, they have started to run promotions on the horses to tempt people in so it might be worth exploring, not that the odds need any help, they are good at the top end and rarely dip as low as many of their competitors.
Basketball, boxing and darts all regularly boast fantastic odds (and football, of course), and if you keep an eye on their bet boosts you could squeeze even more out them here. You can pick up anything obvious like general elections in the specials but this isn’t really a focus for 10Bet.
Whether on mobile or on desktop betting live should be a pleasure, yet some sportsbooks make a bit of a mess of this area of their interface.
For my money, SBTech do the best live betting in the business, and by using their platform 10Bet can offer a live betting service that is second to none.
From the interface itself which makes browsing events enjoyable with plenty of information up front, to the event view screen which contains filtering and favouriting options for the bet types, collapsible headers to keep things tidy and avoid endless scrolling, and the option to keep an eye on other live games on the side, everything works in the punter’s favour.
The match graphic and live stats are great fun to use too, offering up to the second information, some really useful info such as a timeline of events and previous records, plus an interactive map of where key events have occurred.
I love it.
For the Bettor
The company’s slogan is “For the bettor”, and unlike many other online bookies who make all the right noises but don’t back it up, 10Bet really earn their status.
Leaving the market availability aside, everything here is set up to keep bettors informed and in control. Responsible gambling measures have been taken and get their own tab at the top of the homepage rather than being buried in the footer; there is a comprehensive bet type bible explaining what each bet type is, how it works, and how to use it; customer service is available via live chat, phone, and e-mail 24/7 and you don’t have to search the bowels of the site to find it.
You could never accuse 10Bet of ignoring their customers needs – even their terms and conditions are easy to understand and everything important is on show and easy to spot.
This extends into payment options too, there are plenty of them and the minimums are low enough to keep things affordable as you can see:
|Payment Type||Min Deposit||Min Withdrawal|
The maximum withdrawal is £50k per day, and if you have won more than that you will probably be so happy that you won’t mind spreading it out a bit!
It’s refreshing to find a bookmaker that is so open, laid back, and genuinely helpful in their approach. 10Bet are like the easy going other half that is great fun to be around and doesn’t blow their lid on the odd occasion that you come home drunk at 2am or forget to do the dishes.
About 10Bet and Blue Star Planet
Having launched in 2003, 10Bet have been around for a while. They have grown steadily since then to attract customers in over 100 countries. They had an early emphasis on betting markets popular in Asian countries but in recent times they have sought more European customers, a strategy they have followed by spending big on sponsorship of various sports teams and events including Juventus and Blackburn Rovers.
Heralding originally from Bulgaria, 10Bet is now run and licensed under holding company Blue Star Planet, based in Malta, who themselves are owned by Comfortlink N.V. based in Curacao.
They are licensed and regulated by the UK Gambling Commission in the UK so customers are assured of a fair and safe betting environment in which great pains are taken to make sure data and financial security is as tight as possible.
10Bet are not a company that overshares so there is little dirt to dig up on them without perhaps hiring a professional P.I, but that’s not a bad thing. They might be lacking in brand personality but that hasn’t stopped them developing a product that lives up to their slogan: “10Bet. For the bettor.”
Features to Try
10Bet is a bookie that comes with a lot of betting features and side products that you might not have tried before, but they can all enhance your gambling experience so they are certainly worth exploring to see if they float your boat.
Here are a few that I was particularly impressed with:
It’s not everyone’s cup of tea I know, but if you enjoy the odd virtual bet there is something truly original going on here.
There are only four categories; football, basketball, greyhounds, and horse racing – but with slow motion replays, stats with a surprising amount of depth, great graphics, and events starting every couple of minutes you won’t need more.
Football and basketball have their own leagues, for example. You can get through a season in about an hour and a half, and jump between several games that are all going on at the same time so it really is action packed. Plus, there are some great camera angles that I’ve not seen before that really up the ante.
Thanks to the SBTech platform the site is built on, 10Bet have access to some cracking betting features.
Some are only available on the mobile app (it’s great, just take my word for it), while others are available on both.
I’ll break them down for you starting with the mobile only feaures:
- Your Bet. Your Way – Available on football and basketball. Choose any event, in-play or pre-match, and make up to six selections on that event to build your perfect bet. i.e United to win + Rashford to score + 3 goals in the game.
- Pulse Bet – Football only. If you think you smell a goal, choose a timeframe (next 30 secs, 1 min, 5 min, or 10 min) and place your bet. Whichever timeframe you choose will be split into three, with the first being worth the least and the third being the jackpot. Assuming your prediction comes true, you will win more the closer to the end of the timeframe the goal is scored.
- Multimatch – Live football only. Bet on multiple live matches, on different markets, all at once.
And the rest:
- Cash Out – You must have heard of this one. End your bet early to lock in a (smaller) profit or minimise a loss. Handing control back to the punter. You can also cash out a portion of your bet and leave the rest running at the original price.
- Prize Pots – Not seen this before. 10Bet will stick a prize pot on selected sports events and casino games, and each time an eligible bet is made the pot will grow. This keeps happening in real time until it randomly pays out to a lucky bettor.
- Add2Bet – Things change once games kick off, so you can react to this by adding selections to a pre-existing bet. You essentially cash out the bet at the current price and use the cash out amount as your new stake. It means you can adapt your bet with the game.
Casino and Gaming
There are almost 750 different games in 10Bets casino and live casino, so it’s safe to say that those of you who game as well as bet online will have plenty to keep you busy.
Players that know their onions will recognise names like NetEnt, Microgaming, Evolution, and BTG, and that should give you confidence in the quality of what is available in here.
You can filter games by provider which is always a huge plus, and the site works just as well as the sportsbook. It’s actually much simpler to use by its very nature, so you can jump across and start playing in seconds.
The only thing to be aware of here is that you will have a separate wallet for gaming than you will have for sports betting, which can be a little irritating but it’s not the end of the world.